Things to Do in Shows and the 76 Strip
The heart of Branson entertainment, from family music shows to museums and rides.
See top-rated activities »About the 76 Strip
Branson's reputation as a live music town started small. In 1959 the Mabe brothers began playing country music and corny comedy as the Baldknobbers in downtown Branson, and in 1967 the Presley family opened a theater out on Highway 76. Other music families followed, and by the 1990s the road west of downtown had become a line of theaters, each with its own resident show. That stretch, now called 76 Country Boulevard or simply the Strip, is still where most of the action is.
Today the lineup mixes long-running family shows with tribute acts and touring productions. Presleys' Country Jubilee still plays the Strip. The Clay Cooper Theatre is home to The Haygoods and to Clay Cooper's own country revue, the Hughes Brothers Theatre presents the Hughes family and the Baldknobbers, and the Dutton family runs its own theater. Sight & Sound Theatres stages large biblical productions with live animals in a big theater off the Strip, and Dolly Parton's Stampede pairs a four-course meal with horse riding, music and a holiday edition in winter. Lineups change from season to season, so check a current schedule such as Tour the Shows before you plan around a particular act.
Between shows, the Strip is packed with daytime attractions. The Titanic Museum Attraction, built in the shape of the ship's bow, walks visitors through the passengers' stories with artifacts and recreated rooms. The Hollywood Wax Museum, Ripley's Believe It or Not and WonderWorks are close together, and the Branson Ferris Wheel turns above a park of go-karts and rides. The Veterans Memorial Museum honors American service members from World War I onward.
Expect slow traffic on Highway 76 around show times. The city's Red, Yellow and Blue relief routes run parallel to the Strip and are often faster. Most theaters have free parking, and many sell tickets at the box office as well as online.
Don’t Miss
Home stage for The Haygoods, a family band known for high-energy music and staging, and for Clay Cooper's Country Express.
A country music and comedy show from one of Branson's founding performing families, on stage since 1967.
Large-scale stage productions of Bible stories with elaborate sets and live animals; the Branson theater runs selected seasons, including Christmas.
A dinner show with horses, trick riding and music, with a separate Christmas production late in the year.
The Hughes family's theater, which also hosts Branson's Famous Baldknobbers and seasonal holiday shows.
A ship-shaped museum where each visitor receives the name of a real passenger and learns that person's fate at the end of the tour.
A tall Ferris wheel with views over the Strip and the hills, lit up after dark.
A museum honoring American veterans, with a large bronze sculpture of soldiers and exhibits on each major conflict.
Top-Rated Tours, Tickets & Activities in the 76 Strip
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TiqetsTours, tickets, prices and reviews from Viator (a Tripadvisor company) and Tiqets — prices are per person, from, and were checked October 28, 2026. See & Do Branson may earn a commission when you book, at no extra cost to you.
Plan your time in the 76 Strip
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Get free trip quotes »the 76 Strip — FAQ
How do I choose a Branson show?
Decide on the style first: classic country and gospel family shows, tribute acts, comedy and magic, or large productions. Reviews and a current show schedule, such as the one on Tour the Shows, help narrow it down. Family-run shows often change their program for the Christmas season.
Should I buy show tickets in advance?
For Saturday nights, the Christmas season and Veterans Homecoming Week, yes. On weekday evenings outside the busy seasons, many theaters still have seats at the box office on the day.
Are Branson shows family friendly?
Most are. The town built its name on clean family entertainment, and many shows welcome children. A few comedy and late-night shows are aimed at adults, so read the description before you book.
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